In the entertainment audio industry, entertainment consumption venues like KTVs need to select suitable audio equipment for their stores before opening, and how to choose and what factors to consider need to be carefully monitored. Industry competition is an inevitable presence in the market. Throughout the entertainment and audio industry in recent years, the market has gradually become saturated. The transparency of the industry and the influence of the overall environment have also made the competition situation in the industry more intense.

01 Sound effects are the core competitiveness
How to choose audio equipment and which product to choose is related to the experience of KTV consumers. With the development of the entertainment industry, the number of users in the consumer entertainment industry is gradually increasing, and consumers have a higher level of demand for the entertainment experience. Furthermore, for entertainment venues like KTVs, a good sound experience will leave a deep impression on customers, especially those who consume in mass sales KTVs. The proportion of customers who have requirements for singing effects is also increasing. Analyzing consumer psychology, good sound effects not only bring a good experience, but also enhance people's sense of consumption pleasure and satisfaction, and the probability of repeat consumption will be higher.

Just like the front-end effector, as an indispensable part of the sound system, it needs to stand from the perspective of professional sound, maintain a "picky" eye for product sound effects, and strive for excellence in hardware or software. However, sound effects, as a core component of KTV, are often overlooked by KTV owners and managers. KTV operators need to understand that sound effects are an important part of KTV's core competition. They can create huge value for customers, and the products or services they provide can touch the most concerned, core, and fundamental interests of customers. The President of Haier Group once said, "Innovation is the true core competitiveness of enterprises, because it is not easy or impossible to be imitated by competitors." Therefore, when choosing sound equipment, sound effects are always the most important consideration, It can directly affect the consumer's evaluation of this KTV after its opening.

The most crucial aspect of sound performance is the expressive power of the speaker. A high-quality, professional, and well-known speaker product is the foundation for KTV sound effects to gain user recognition and a powerful guarantee for users to continuously consume.

02 Price is the basis
The choice of audio equipment lies with the KTV client, but it is also a double-edged sword. The good thing is that they have a home advantage, but the final delivery quality is controlled by the audio engineering provider. So, how to obtain cost-effective equipment is the second factor that Party A needs to consider. To make the selection more efficient, you can develop an investment plan in advance based on your own situation. Developing an investment plan in advance can not only outline alternative products, but also ensure that the price of the equipment is within one's controllable range, in order to avoid the selected equipment price exceeding one's expectations and not being accepted. Furthermore, without any planned choices, it can lead to inefficient time loss, and for sound engineers or manufacturers, it can also bring unnecessary "sunk costs", which is a waste for both parties.

Price is the foundation. When purchasing audio equipment, balancing the relationship between price and quality, in layman's terms, means getting what you pay for. Losing good products for a low price is not advisable, and choosing the optimal price within a limited range of products is an important foundation for ensuring the quality of delivery.

03 Word of mouth is for reference
Just like when consumers choose which KTV to go to, in addition to considering factors such as sound effects, environment, and price, they also pay attention to the reviews of their friends around them. Just like this, word-of-mouth becomes an important factor that cannot be ignored when consumers ultimately place an order, that is, users learn about other people's comprehensive evaluations of the KTV through various channels.